Mon–Thu 09:30–17:00, Fri until 15:00

Bargteheide 04532 408 99 95Göttingen 0551 890 64 000

Performance marketing

AI posting: social media management for Instagram and Facebook

Up to seven posts per week for Instagram and Facebook, designed and written with AI. You approve every post in advance with one click, and we reply to comments too.

  • since 2012
  • 200+ online shops
  • 800+ websites
  • Shopware Partner since 2014
Ceramic speech bubbles on a concrete base, symbolising AI posting on Instagram and Facebook
Real posts from a channel we manage. The figures in the phone are examples, measured values follow further down.
2012 founded
200+ online shops
800+ websites
19 experts in our team
  • Shopware logo Shopware Partner since 2014
  • Mollie logo Mollie Partner since 2021
  • Trusted Shops logo Trusted Shops Partner
  • eRecht24 logo eRecht24 Partner
  • magnalister logo magnalister Partner since 2022
  • Base logo Base Partner since 2026
  • sync4 logo sync4 Partner since 2022
  • Pickware logo Pickware Partner since 2019
  • ADCELL logo ADCELL Partner

The most common objection

“But I have nothing to post.”

Yes, you do. You photograph it with your phone between two customers, and then it looks like a phone photo. That is exactly where we start. Drag the slider.

Phone photo of a plate of pasta between two guests, ceiling light
Finished post: the same dish with designed lighting

Three posts from one week. Each one different.

On Thursdays we ask for material. You send a few phone photos and a sentence about what is happening at your business this week. That is all we need.

This does not turn into the same picture three times with a different crop. Each post gets its own topic, its own visual and its own copy. If something new is on the menu, it becomes a typeset offer graphic instead of another photo. On Friday, the coming week is waiting for your approval.

  • Post from Mon: The dish
    Mon The dish
  • Post from Wed: The offer
    Wed The offer
  • Post from Fri: The terrace
    Fri The terrace

We will show you an example week for your business in advance.Enquire without obligation

From a running channel

One phone photo. Ten Reels.

On the left, the photo the customer took in the yard: a car, at an angle from the front, an industrial estate in the background. On the right, what became of it. Nobody went out a second time for it, and there was no camera crew in the car park.

Phone photo of a vehicle in a customer’s yard
This is all we received. One photo, taken between two appointments.

Ten Reels, all from this one motif, together 23,335 views and 1,356 likes (as of 21 August 2026). A click takes you to the post on Instagram, here they play muted.
Reels are an additional service and not included in the monthly price.

Unedited from the Instagram app

Two weeks. Half a million views.

Straight from the Instagram app of a channel we manage. No recreated charts. The period is shown on each screenshot: the first covers 14 days, the other two 30.

Retrieved on 21 August 2026 at 9:07 am (first screenshot) and on 20 August 2026 at 11:46 am (the other two). Instagram keeps counting, so anyone checking today will find different figures.

  • 493,346views in 14 days
  • +343net followers in the same 14 days
  • 13,500interactions
Instagram Insights, overview for 14 days: 493,346 views, plus 343 net followers
Overview, 14 days: 96.5% of views come from people who do not follow the channel.
Instagram Insights, content: individual posts with 138,694 and 84,633 views
Content, 30 days: the strongest post reached 138,694 views, the second 84,633.
Instagram Insights, audience: 2,822 followers, plus 12 percent since 20 July
Audience, 30 days: 2,822 followers, an increase of 12% in these four weeks.

Spikes like these are not the rule, and we do not promise them. They show what becomes possible when a channel has something to show again regularly.

We will look at your channel and tell you what is realistic.Enquire without obligation

The scene images on this page are created with AI, just like the posts we produce. We label it. Always.

What this means for you

Your phone has already taken the picture.

Phone photo: plate of pasta, ceiling light, napkins in the picture
Tuesday, 2:12 pm
Post: the same plate with side light, tidied up
Online Wednesday, 11:00 am

On Tuesdays the tables stay empty.

Not because the food has got worse, but because nobody thinks of you on a Tuesday. The lunch special is on the board outside the door, and only people walking past anyway see it.

So: From now on the board also appears where people look in the morning. Four to five times a week, without you having to think about it.

Send us three photos, and we will show you what we make of them.Send an enquiry

How it works

Three steps. Yours are the short ones.

  1. You give us access

    Once: connect Instagram and briefly tell us what your business does. If you have photos, send them. If not, that is no problem either.

  2. We prepare the week

    Topics, images, copy, dates. On Friday you receive the planned posts for the coming week for approval.

  3. You say yes

    One click per post. Anything you do not like, you send back with one sentence. Then we publish at the best time and reply to the comments.

Your effort: about five minutes a week. That is the whole point.

Step one takes two minutes.Enquire now

The second objection

Nothing goes out without your yes.

The thought that some software writes nonsense in your name is justified. That is why approval is not an add-on but built in. Anything you do not approve will not be published. Not later, not by accident.

Hand holding a phone with the approval page at the kitchen table in morning light
  1. Friday, 7 am

    One email

    It contains the posts for the coming week: image, copy, date. Individually, not as a bundle.

  2. Four minutes

    One click per post

    Fine. Or you write two words about what should be different. The image is redone, no argument.

  3. The rest of the week

    Nothing

    Publishing and replying to comments. If someone asks something only you can answer, we ask you.

Your post for Tuesday

Sample business · for approval

Example to try out

Image suggestion 1 of 4Suggestion 1 of 4

Tue 25 Aug · 11:00 am

Sunday evening meet-up

Sunday evening, empty car park, and nobody is in a hurry. Where are you parked today? ✨

Decide for yourself what happens.

Recreated view with invented example figures. Measured values from running accounts are shown further up.

We will set up approval for your channel.Enquire without obligation

Comments

Under every post, people ask questions.

Many questions under posts are closer to a purchase enquiry than they sound. Does this fit my model too? Do you have it in another colour? Is there still a slot free next week?

If nobody answers, interested people can easily ask the next provider instead. And a public complaint without a reply stays visible to everyone who lands on your channel later. That is why we reply to comments for you, at no extra charge. The figures come from a channel we analysed over two months.

  • 237comments answered
  • 0left unanswered
  • 3.8 hrsaverage time to reply, Sundays included

Two replies that really went out like this.

Comment under a post

Does this also fit the 86C?

Yes, it fits the Polo 86C without modification. For the coupé version you also need the short adapter, which we have in stock. Just tell us your year of manufacture and we will tell you exactly which one.

after 41 minutes (translated from German)

Complaint, public

Mine already showed surface rust after one winter. Not great.

That should not happen, sorry. Surface rust usually comes from brake dust and can be removed, real rust would be a case for us. Please send us a photo by message, then we will clarify which of the two it is.

after 2 hours, answered publicly (translated from German)

Both replies were written by the software and approved by a person. For complaints this approval is deliberately mandatory: they never go out unchecked.

From the first week, we take care of the comments too.Have it checked

Impressions

What is running for others right now.

A selection from the channels we manage. No sample images, no templates, but published posts from live customer channels.

Published post by @fahrwerkonline.de, @web_labels, @voerdekunststoffe, @sportauspuff.kaufen, @misscotton.de, @lederband_hamburg, @langeluetje.de, @fox_exhaust, @finnia_gartenwelt, @dachplattenversand, @agentur.upleger, @nicehome.insta, @1730.de, @dachfolien, @fms.onlineshop, @machsmitkai

We will show you examples from your industry.Send an enquiry

Included in the price

Posts alone are not enough.

A new channel starts with little reach, and good posts alone change little at first. That is why we take care not only of what appears on your channel, but also that the right people discover it at all.

Competitor Trade magazine Club Industry page Your channel

We go where your people already are.

For every channel there are accounts the same people follow: the competitor two towns away, the trade magazine, the big page of your industry.

We do not look at anyone at random. Whoever comments on or likes those posts has already shown interest. We react to their own posts from your channel when the topic fits. Without good posts the attention is useless, without attention too few people see the good posts.

This is spread over the whole month and only reaches profiles that were checked beforehand.

  • ~4,100profiles checked per month, for your channel
  • ~7,000suitable reactions per month
  • 95.2%of views came from people who do not follow the channel

The first two values are averages per managed channel, measured across 19 channels from 6 to 20 August 2026, not an extrapolation from our settings. The range is 170 to 285 reactions per day: a narrow niche offers fewer targets than a broad field. The third value comes from the Instagram analytics of one managed channel over the last 30 days.

What this is not.

  • No bought followers. Bought accounts do not comment, do not buy and in the end only leave a number that helps nobody.
  • No bots that click on everything. Random mass interactions do not bring a suitable audience. That is why we check beforehand where a reaction makes sense at all.
  • No guarantee. We make suitable people aware of you. Whether they stay depends on what they find with you.
How the like and comment automation works in detail

Figures from live operation across all managed channels, as of 20 August 2026.

All of this is included in the monthly price, at no extra charge.Send an enquiry

The third objection

Is it worth it?

Do not compare against zero, compare against the alternatives. A tool like Canva costs fifteen euros a month and leaves all the work to you. An agency takes it off your hands, with more manual work, more coordination and a different price range. We built a third option: you hand over the work without the agency overhead.

€390€290Special price

net per month per Instagram profile, the associated Facebook page is included. Up to seven posts per week. Cancellable monthly, no setup fee.

For comparison: that is roughly two hours of your own working time. For almost thirty posts a month you would need considerably longer yourself, and the comments would still not be answered.

Enquire without obligation
  • Up to seven posts per week: photo, graphic or carousel, planned, designed, written
  • Instagram and Facebook, published at the best time
  • Comments are answered
  • Direct messages, as soon as Meta grants access for this
  • Weekly approval by email, one click per post
  • Every AI post is labelled, as the law requires

We bill Reels separately. And we tell you why.

Generating an AI video costs many times more than an image. We could include it in the flat rate, but then everyone would pay for it, even those who never want one. So it is listed separately: €35 net per Reel, and you decide anew each month how many you want.

What it is good for: short videos reach considerably more people on average than a feed of still images, especially people who do not follow you yet. One a month is enough for most. How many make sense for your channel is not something we decide across the board: you only book the ones you really want to use.

What we do not do.

Because otherwise you cannot know what we do.

  • No invented features

    If we do not know whether your product is dishwasher safe, we do not write it. We ask you.

  • Nothing that does not exist

    No goods that are not on the shelf. No furniture in empty flats. No sounds that do not come from the real device.

  • No invented references

    No logo of a business we do not work for. No customer quote nobody said.

  • No advertising

    Not part of the package and not in the price. Anyone who wants it gets a separate quote.

Every post created with AI is labelled by us. Not small, not hidden. It costs no reach, it only costs excuses.

Your contacts

Your contacts for AI posting

Tell us where your project stands. Tom will listen, ask questions and tell you honestly what we recommend and roughly what it will cost.

Tom Baustian, Web design · Performance marketing · Audio at Web Labels, your contact for AI posting

Our team for your questions

  • René Grosche, Managing Director at Web Labels René Grosche Managing Director
  • Marco Kreutzfeldt, Deputy Managing Director · Back office at Web Labels Marco Kreutzfeldt Deputy Managing Director · Back office
  • Tim Schröder, Key Account Manager at Web Labels Tim Schröder Key Account Manager · Consulting and quotes
  • Janis Rittmeier, Key Account Manager at Web Labels Janis Rittmeier Key Account Manager · Consulting and quotes
  • Lennart Albrecht, Head of Development at Web Labels Lennart Albrecht Head of Development
  • Tom Baustian, Web design · Performance marketing · Audio at Web Labels Tom Baustian Web design · Performance marketing · Audio
  • Tajara-Tabea Leonard, Web design · Content · SEO at Web Labels Tajara-Tabea Leonard Web design · Content · SEO
  • Ken Raupach, Web design · Performance marketing at Web Labels Ken Raupach Web design · Performance marketing
  • Muhammed Tay, Web development at Web Labels Muhammed Tay Web development
  • Alexander Folz, Web development at Web Labels Alexander Folz Web development
  • Aaron Griem, Web development at Web Labels Aaron Griem Web development
  • Leon Fischer, Web development at Web Labels Leon Fischer Web development
  • Patrick Heidl, Web development at Web Labels Patrick Heidl Web development
  • Tobias Schäfer, Web development at Web Labels Tobias Schäfer Web development · Complex development
  • Laura Schop, Web development at Web Labels Laura Schop Web development
  • Aleksej Werestschagin Web development
  • Julina Sievert, Apprentice at Web Labels Julina Sievert Apprentice
  • Rosa-Lee Biesterfeldt, Apprentice at Web Labels Rosa-Lee Biesterfeldt Apprentice

Frequently asked questions about AI posting

All questions and answers
Do I have to take photos or film myself?

No. If you have photos, we are happy to use them, a phone photo is enough. If you do not have any, we create the images. You can see what that looks like further up under “Your phone has already taken the picture”.

Will anything be published that I have not seen?

No. Every post goes to you first. Nothing happens without your approval, not even by accident. A post without a yes stays put.

What if I do not like something?

You write one sentence about it, and we redo it. That costs nothing extra and is a normal part of the week.

Which platforms are included, and what does a second profile cost?

Instagram and Facebook, published at the best time. The price applies per Instagram profile, and the associated Facebook page is included. If you have several profiles managed, you pay per profile. Other networks on request.

How quickly can we start?

As a rule, the first week is ready for approval after a few days. Before that we need access to the channel once and a short conversation.

How long am I tied in?

Not at all. AI posting can be cancelled monthly, and there is no setup fee. Reels are billed separately and only if you order them.

Are the images created with AI?

Partly, yes. We use AI to design posts from your photos and product images, and we label this openly.

Related services
  • Like & comment automation

    We reply to comments under your posts and, from your account, react to posts by people interested in your topic. Software prepares, people approve.

  • Instagram Ads

    Advertising in Feed, Stories and Reels with creatives from our team. To get started, also available as a fixed-price campaign without your own ad account.

  • Affiliate marketing with ADCELL

    ADCELL agency management on 100% commission with zero risk: we only earn when you earn. We build your partner programme and look after the account, tracking, commissions, ad materials and billing.

  • Meta Ads

    Your Meta Ads agency for Facebook and Instagram: campaigns, creatives and AI content from one team, plus Meta Business with a product catalogue from your shop.

Tell us about your project

A few sentences are enough to start. We will get back to you with questions or a suggested date.

Up to 80% government funding