Performance marketing
ADCELL agency: affiliate marketing with ADCELL for online shops
ADCELL agency management on 100% commission with zero risk: we only earn when you earn. We build your partner programme and look after the account, tracking, commissions, ad materials and billing.
- since 2012
- 200+ online shops
- 800+ websites
- Shopware Partner since 2014
Online shops
200+
delivered since 2012
Projects delivered
1000+
since 2012
ADCELL Partner
official partner
official partnership
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Shopware Partner since 2014
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Mollie Partner since 2021
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Trusted Shops Partner
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eRecht24 Partner
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magnalister Partner since 2022
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Base Partner since 2026
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sync4 Partner since 2022
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Pickware Partner since 2019
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ADCELL Partner
ADCELL agency management on 100% commission
Zero risk: we only earn when you earn. If you wish, our ADCELL agency management runs on 100% commission. You pay us a share of the revenue that is measurably generated through ADCELL, and no fixed fee. A win-win for both sides. ADCELL is an affiliate network: partners such as price comparison portals, blogs or influencers promote your products and receive a commission when a sale results from it.
What an ADCELL agency brings to your affiliate marketing
- You only pay commission on sales that partners have measurably referred.
- Orders without clear attribution, cancellations and returns stay commission-free.
- We handle the account, tracking and billing, and you keep the overview.
- Our Shopware plugin matches open commissions against your orders.
Scope of services
What we take on as your ADCELL agency
- Account and verification
We create your ADCELL account and enter all master data so the programme can start.
- Tracking in the shop
We integrate ADCELL tracking so every referred sale is attributed to the right partner.
- Setting commissions
Together with you we define the commission level and the conditions for publishers.
- Ad materials and feeds
We provide banners, vouchers and product data to the partners in the programme.
- Cancellations and returns
Orders that are returned are not paid out. In Shopware, our plugin helps with this.
- Reporting and billing
You receive regular reports, and we bill the revenue transparently.
Affiliate network
This is where ADCELL promotes your shop
Through the network, your products reach buyers where they research and compare. We decide with you which channels are a good fit.
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Price comparison portals
Your products appear where customers compare prices and offers.
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Blogs and websites
Topic sites and guides link to your products in relevant articles.
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Influencers
Creators on TikTok, Instagram and Facebook present your products to their community.
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News and media portals
Large portals such as FOCUS online bring reach in new target groups.
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Bonus and cashback programmes
Programmes such as PAYBACK reward buyers with points or cashback.
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Voucher portals
Vouchers and promotions reach price-conscious buyers shortly before they purchase.
Project plan
How working with us on ADCELL works
We run your ADCELL account in full and reconcile the orders transparently. With the fixed fee the process is the same, only the billing differs.
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Milestone 1
Create the account
We set up your ADCELL account so that your partner programme can launch in the network.
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Milestone 2
Verify the account
We enter all master data and have ADCELL approve the account.
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Milestone 3
Set up tracking
We add tracking to your shop, so every referred sale is credited to the right partner.
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Milestone 4
Set the commission
Together with you we decide on the commission rate and the conditions for publishers.
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Milestone 5
Go live
Your programme starts. Partners promote your products and bring new orders into your shop.
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Milestone 6
Reporting and billing
You receive regular reports, and we bill the referred revenue in a way you can follow.
As an ADCELL partner, we build and manage your partner programme in the ADCELL affiliate network. We set up the account and tracking, agree the commissions with you and bill the referred revenue transparently. You only pay for what partners have measurably sold.
Two ways of working together
With management on commission, we run your ADCELL programme completely and you pay us 5% of the revenue measurably generated through ADCELL. The publishers’ commission, which we set together with you, comes on top. The aim is more revenue without a fixed cost risk. With management at a fixed price, the programme runs in your own ADCELL account at a fixed monthly cost, including graphic work, analysis and reporting. This lets you build up your own partner network. The exact terms are set out in your quote.
More revenue from the data
With Google Analytics and XOVI we can see where visitors from the partner programme drop off in your shop. From this we derive recommendations for conversion. You implement them yourself, with your shop partner or with us based on a cost estimate. How affiliate marketing works together with ads and social media is explained in our overview of performance marketing.
Search result
Examplewww.web-labels.de › en › marketing › affiliate-marketing-adcell
ADCELL agency: affiliate marketing for shops | Web Labels
Affiliate marketing with ADCELL: Web Labels sets up your partner programme and manages tracking, commissions and billing. ADCELL partner with its own plugin.
Matching commissions in Shopware
For Shopware 6 we have developed the plugin ADCELL automatic commission approval. It checks open ADCELL commissions against your Shopware orders and suggests whether to approve, cancel or adjust the amount. After your review, the decisions are sent to ADCELL in one batch, instead of you editing every order individually in the network.
Partners and certifications
Tested, certified and well connectedWe have been a Shopware Partner since 2014. On top of that come certifications held by our team and partnerships with providers whose solutions we use in shops on a regular basis.
Your contacts
Your contacts for affiliate marketing with ADCELL
Tell us where your project stands. Janis will listen, ask questions and tell you honestly what we recommend and roughly what it will cost.
Our team for your questions
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René Grosche Managing Director
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Marco Kreutzfeldt Deputy Managing Director · Back office
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Tim Schröder Key Account Manager · Consulting and quotes
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Janis Rittmeier Key Account Manager · Consulting and quotes
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Lennart Albrecht Head of Development
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Tom Baustian Web design · Performance marketing · Audio
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Tajara-Tabea Leonard Web design · Content · SEO
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Ken Raupach Web design · Performance marketing
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Muhammed Tay Web development
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Alexander Folz Web development
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Aaron Griem Web development
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Leon Fischer Web development
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Patrick Heidl Web development
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Tobias Schäfer Web development · Complex development
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Laura Schop Web development
- Aleksej Werestschagin Web development
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Julina Sievert Apprentice
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Rosa-Lee Biesterfeldt Apprentice
Frequently asked questions for your ADCELL agency
All questions and answersWhat is affiliate marketing with ADCELL?
ADCELL is an affiliate network. Publishers such as voucher, comparison or topic sites promote your shop and receive a commission when a sale results from it. So you pay for results rather than impressions.
Which sales are paid?
Only sales that the tracking clearly attributes to a partner. The basis is the net basket value excluding shipping. Orders without clear attribution, later cancellations and returns stay commission-free.
How is the management billed?
There are two options. With management on commission, we receive 5% of the measurable revenue through ADCELL, and the management itself costs nothing extra. With management at a fixed monthly price, the programme runs in your own account, including graphic work and reporting.
Does it work with my shop system?
Yes, ADCELL can be connected to all common systems, including Shopware 5 and 6, JTL, WooCommerce, Oxid and Magento. For Shopware 6 we also have our own plugin that matches open commissions against the orders in your shop.
- Meta Ads
Your Meta Ads agency for Facebook and Instagram: campaigns, creatives and AI content from one team, plus Meta Business with a product catalogue from your shop.
- Google Ads on commission
Management of your Google and Bing Ads campaigns without a base fee: you pay 5% of the revenue that Google Ads or Bing Ads measurably attribute, plus your ad budget.
- Instagram Ads
Advertising in Feed, Stories and Reels with creatives from our team. To get started, also available as a fixed-price campaign without your own ad account.
- Bing Ads
Campaigns in Microsoft Advertising, formerly Bing Ads: ads on Bing and Yahoo, migration of your Google Ads campaigns and Shopping for online shops.
A few sentences are enough to start. We will get back to you with questions or a suggested date.