Custom development
Configurator development: product configurators for shop and website
Product configurators with which customers put together dimensions, material and accessories themselves, see the price and order or send an enquiry.
- since 2012
- 200+ online shops
- 800+ websites
- Shopware Partner since 2014
Team
19 people
in-house development since 2012
Online shops
200+
delivered since 2012
Projects delivered
1000+
since 2012
-
Shopware Partner since 2014
-
Mollie Partner since 2021
-
Trusted Shops Partner
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eRecht24 Partner
-
magnalister Partner since 2022
-
Base Partner since 2026
-
sync4 Partner since 2022
-
Pickware Partner since 2019
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ADCELL Partner
When a variant selection is not enough and a product configurator helps
For products with many options, a normal variant selection is not enough. Customers then ask for prices by email, sales calculates by hand, and unsuitable combinations are only noticed in production.
What your own product configurator gives you
- Customers only see combinations that are technically possible.
- The price is calculated immediately according to your rules.
- The finished configuration arrives as an order in the shop or as an enquiry with you.
- You maintain options, rules and prices in an admin area instead of in the code.
Scope of services
What we take on in configurator development
- Options and rules
We map variants, dependencies and pricing logic together with you.
- For every device
The interface works on desktop and on smartphones.
- Price calculation
Prices follow your rules and are transparent for your customers.
- Basket or enquiry
The configuration lands in the Shopware basket or reaches you as an enquiry.
- Your own admin area
Your team maintains options, rules and prices itself.
- Connection
If you wish, the configuration goes directly to ERP or production.
In configurator development we build product configurators for online shops and websites. Your customers put together dimensions, material, colour or accessories themselves, see the price and add the result to the basket or send an enquiry. We store the rules about which options go together in such a way that your team can maintain them later.
Tech stack
- ApplicationShopware, Laravel or WordPress with theme and plugins
- Cache and searchRedis and Elasticsearch configured to fit
- PHPcurrent version with OPcache
- Serverour own servers with NVMe storage
Rules instead of follow-up questions
At its core, a configurator is a set of rules: this width only works with that material, this accessory costs different amounts depending on the size. We record these rules with you before a single line of code is written. This determines whether the configurator runs as a plugin in Shopware or as a separate application built with Laravel.
class SyncStock implements ShouldQueue
{
public function handle(Erp $erp, Shop $shop): void
{
foreach ($erp->changedProducts() as $product) {
$shop->setStock($product->number, $product->stock);
}
}
} From configurator to order
In the shop, the configuration becomes an order line with all selected options. Without a shop, it goes to your sales team as a structured enquiry or via an interface directly to ERP or production.
- ERP
- Customer portal
- Accounting
- API
How we work
How your product configurator is built
- Understand
We look at your business, your systems and your figures before we suggest anything.
- Plan
You receive a concept and a quote with individual items and a realistic schedule.
- Build
We develop in stages. You see interim results on a test environment and approve them.
- Run
After go-live we take care of hosting, updates and monitoring if you want us to.
Your contacts
Your contacts for product configurators
Tell us where your project stands. Tobias will listen, ask questions and tell you honestly what we recommend and roughly what it will cost.
Our team for your questions
-
René Grosche Managing Director
-
Marco Kreutzfeldt Deputy Managing Director · Back office
-
Tim Schröder Key Account Manager · Consulting and quotes
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Janis Rittmeier Key Account Manager · Consulting and quotes
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Lennart Albrecht Head of Development
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Tom Baustian Web design · Performance marketing · Audio
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Tajara-Tabea Leonard Web design · Content · SEO
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Ken Raupach Web design · Performance marketing
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Muhammed Tay Web development
-
Alexander Folz Web development
-
Aaron Griem Web development
-
Leon Fischer Web development
-
Patrick Heidl Web development
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Tobias Schäfer Web development · Complex development
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Laura Schop Web development
- Aleksej Werestschagin Web development
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Julina Sievert Apprentice
-
Rosa-Lee Biesterfeldt Apprentice
- Web apps & portals
Customer portals, dealer and partner portals and internal tools that run in the browser and access your existing systems.
- APIs & middleware
REST APIs for your own applications and middleware between shop, ERP, PIM and marketplaces that translates formats, transfers only changes and logs every run.
- ERP extensions
We extend cloud-based ERPs through their API: enrich products automatically, automate processes and handle add-on or configurable products in the shop that the ERP cannot manage out of the box.
- Laravel development
Web applications built with the PHP framework Laravel, from internal admin tools to platforms for your customers, including hosting and further development.
A few sentences are enough to start. We will get back to you with questions or a suggested date.