Multichannel
Base Shopware agency: connecting Shopware 6 with Base (BaseLinker)
We connect Shopware 6 with Base (formerly BaseLinker): orders from your shop and marketplaces in one panel, stock and prices synchronised, tracking numbers sent back to the shop.
- since 2012
- 200+ online shops
- 800+ websites
- Shopware Partner since 2014
Online shops
200+
delivered since 2012
Projects delivered
1000+
since 2012
Base Partner
since 2026
official partnership
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Shopware Partner since 2014 -
Mollie Partner since 2021 -
Trusted Shops Partner -
eRecht24 Partner -
- Base Partner since 2026
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sync4 Partner since 2022 -
Pickware Partner since 2019 -
Why every marketplace without Base means another back end
Every new marketplace brings another back end. Orders are scattered, shipping labels are created in three places, and stock levels are only correct if someone updates them by hand.
What a Base Shopware agency does for you
- You process orders from Shopware and the marketplaces in one panel.
- Base synchronises stock and prices between your shop and the marketplaces.
- Tracking numbers are sent back to Shopware automatically.
- You add new channels in Base without rebuilding Shopware.
Scope of services
What we take on as your Base Shopware agency
- Connect Shopware with Base
We link Shopware 6 with your Base account.
- Stock and prices
Stock levels and prices match across shop and marketplaces.
- Product listing
Products from Shopware are listed on the marketplaces.
- Status back to the shop
Order status and tracking numbers end up back in Shopware.
- ERP and accounting
We align the process with your ERP and accounting.
- Special cases
We check variants, bundles and custom fields before go-live.
Base, formerly BaseLinker, is a sales panel that brings together orders from your Shopware shop and from marketplaces such as Amazon, eBay, Kaufland or OTTO. Base synchronises stock and prices across channels and sends tracking numbers back to Shopware. We are a Base partner and connect your shop so that data, variants and processes fit together. Web Labels has been an official Base partner since 2026.
- ERP
- PIM
- Marketplaces
- CRM
What Base synchronises with Shopware
Base pulls orders from Shopware into its own panel, where marketplace orders also arrive. From there, products from your shop inventory can be offered on marketplaces. Base keeps stock and prices in sync between shop and marketplaces and sends tracking numbers back to Shopware. On top of that, invoices and the connection to accounting and shipping providers are handled in the panel itself.
Where we come in
The connection itself is set up quickly. The effort lies in the data: variants, bundles, custom fields from plugins or different warehouse locations have to be understood the same way in Base and in Shopware. We define which system leads for which value, test with real orders and document the settings.
class SyncStock implements ShouldQueue
{
public function handle(Erp $erp, Shop $shop): void
{
foreach ($erp->changedProducts() as $product) {
$shop->setStock($product->number, $product->stock);
}
}
}Together with your ERP and shop
If an ERP system manages products and stock, we clarify whether Base talks to the ERP directly or via Shopware. The systems we connect are listed in the ERP overview. If you prefer to work directly in Shopware, magnalister is the alternative. All options compared: Multichannel.
How we work
How our Base Shopware agency connects your shop
- Understand
We look at your business, your systems and your figures before we suggest anything.
- Plan
You receive a concept and a quote with individual items and a realistic schedule.
- Build
We develop in stages. You see interim results on a test environment and approve them.
- Run
After go-live we take care of hosting, updates and monitoring if you want us to.
Your contacts
Your contacts for Base and Shopware
Tell us where your project stands. Tobias will listen, ask questions and tell you honestly what we recommend and roughly what it will cost.
Our team for your questions
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- Aleksej Werestschagin Web development
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Frequently asked questions about Base (BaseLinker) and Shopware 6
All questions and answersIs Base the same as BaseLinker?
Yes. BaseLinker now operates under the name Base, and the platform is the same.
Do I need a Shopware plugin for Base?
According to the vendor, Base offers its own Shopware integration, which is set up in the Base panel using the shop's access credentials. We check in advance whether your shop needs any extensions.
Which marketplaces can be connected via Base?
According to the vendor, these include Amazon, eBay, Allegro, Kaufland, OTTO, Galaxus, Etsy and Temu, well over 100 platforms in total. The current list is available on base.com.
When is Base better than a plugin in the shop?
When you sell on many channels and want to handle orders, shipping and invoices in one place. If most orders come through your own shop, a plugin such as magnalister is often enough.
- Multichannel
Connecting Shopware 6 with Amazon, eBay, Kaufland, OTTO and idealo: product export, order import and stock sync with magnalister, Base, sync4 or a custom connector.
- magnalister
We set up magnalister in Shopware 6: listing products on Amazon, eBay, OTTO, Kaufland and other marketplaces, pulling orders into the shop and synchronising stock.
- Fressnapf
Our own middleware connects Shopware 6 with the Fressnapf marketplace: products, prices and stock go out, orders come into the shop, and the shipping status goes back.
- Faire
With our middleware, brands sell to independent retailers via the wholesale marketplace Faire, controlled from Shopware 6: products, prices, stock, orders and shipping status.
A few sentences are enough to start. We will get back to you with questions or a suggested date.