Reference / Hamburger Teespeicher / Tea and fine foods
Hamburger Teespeicher: migration from Shopware 5 to Shopware 6
We delivered a turnkey migration of Hamburger Teespeicher from Shopware 5 to Shopware 6, with a light rebrand, a new theme and the switchover of Pickware, including batch management and bills of materials.
The project
The project in detail
We delivered a turnkey migration of Hamburger Teespeicher from Shopware 5 to Shopware 6, with a light rebrand, a new theme and the switchover of Pickware, including batch management and bills of materials.
19+ plugins in use
- Shopware
- Pickware
- Minofinder
What makes it special: A demanding migration with inventory management features. The established SEO structures were preserved while the shop became considerably more modern.
The Hamburger Teespeicher online shop was developed on Shopware 6 with a custom-coded theme. Selected Shopware extensions, optimised loading times and a responsive front-end architecture complete the solution. The result is a fast, scalable e-commerce platform with intuitive user guidance and a flexible foundation for future extensions.
- Shopware 5 to 6
- Pickware
- Minofinder search
Plugins
Plugins used
For Hamburger Teespeicher we used these Shopware plugins of our own, among others.
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UTM Source Tracking: Referrer and Parameters See for every order in the Administration which campaign, source and device the customer came from.
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Intelligent cross-selling Let Shopware find similar products itself: you weight the important properties, and the plugin creates matching recommendations from them.
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Intelligent product advisor Guide customers to the right product with just a few questions. The answers are weighted, so close matches also appear in a sensible order.
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Advertising Banner in Listing Show advertising banners directly between the products in the category listing, scheduled and per category.
Description
For Hamburger Teespeicher we created a modern Shopware 6 online shop that reflects the premium brand digitally. We paid particular attention to intuitive user guidance, a high-performance technical build and a flexible basis for future extensions.
Scope of work
- Complete migration from Shopware 5 to Shopware 6
- Transfer and adjustment of all relevant 301 redirects
- New structure for URLs and categories
- Light rebrand and design relaunch
- Responsive Shopware theme
- Integration of an AI chat and Minofinder search
- Migration and switchover of Pickware
- Transfer of batch management and bills of materials
- Custom shopping experiences
- Adjustments to checkout, payment and shipping processes
- Performance and SEO optimisation
Technical details
Development of a custom Shopware 6 theme focused on performance, usability and scalability. Integration of various Shopware extensions and optimisation of the shop structure, loading times and the overall shopping experience.
Your contacts
Talk to us directly about a project like Hamburger Teespeicher
Tell us where your project stands. Lennart and Patrick will listen, ask questions and tell you honestly what we recommend and roughly what it will cost.
Our team for your questions
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René Grosche Managing Director
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Marco Kreutzfeldt Deputy Managing Director · Back office
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Tim Schröder Key Account Manager · Consulting and quotes
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Janis Rittmeier Key Account Manager · Consulting and quotes
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Lennart Albrecht Head of Development
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Tom Baustian Web design · Performance marketing · Audio
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Tajara-Tabea Leonard Web design · Content · SEO
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Ken Raupach Web design · Performance marketing
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Muhammed Tay Web development
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Alexander Folz Web development
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Aaron Griem Web development
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Leon Fischer Web development
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Patrick Heidl Web development
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Tobias Schäfer Web development · Complex development
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Laura Schop Web development
- Aleksej Werestschagin Web development
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Julina Sievert Apprentice
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Rosa-Lee Biesterfeldt Apprentice
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